Collection: Nike

Nike began in 1964 when runner Phil Knight and his University of Oregon coach, Bill Bowerman, set out to build lighter, faster shoes for athletes. What started as Blue Ribbon Sports quickly evolved into Nike, powered by Bowerman’s obsession with innovation (including his now-legendary waffle sole) and a belief that performance begins with thoughtful design. Over the decades, Nike has shaped running culture—from pioneering cushioning and plate technology to inspiring generations with the “Just Do It” ethos. Today, the brand sits at the intersection of sport, style, and storytelling, still rooted in the simple idea that better gear helps runners push their own boundaries.